Courses
Principles
Virtual
Brand Marketing Principles
What makes a brand successful? We will focus on the brand audit, brand positioning and developing brand programmes.
Virtual
Brand Identity
Manage and grow a powerful identity system that clarifies your brand’s strategy.
Virtual
Principles of Great Copywriting
The fundamentals of relevant and persuasive copywriting.
Virtual
New
Proofreading and Copy Editing
Improve your editing process and develop professional proofreading skills.
Virtual
Digital Content Marketing Principles
Develop an effective and engaging digital content marketing programme.
Virtual
B2B Marketing Principles
The core concepts and principles of B2B marketing.
Virtual
Social Media Principles
Develop the skills to use social channels more effectively and increase customer engagement.
Intermediate
Virtual
Managing The Brand
Best practice in brand management; from defining the brand to brand plan and marketing activation.
Virtual
Brand Experience
Create outstanding brand experiences through the evaluation of each touchpoint in the customer journey.
Virtual
Leadership Skills for New Managers
Discover the critical skills and confidence to become an effective leader.
Virtual
Managing Projects and People
How to set-up, direct and tactically control marketing projects that produce results.
Virtual
New
Sponsorship Strategy
How to improve the effectiveness of your sponsorship programmes.
Virtual
Copywriting for PR
How to write newsworthy press releases and engaging employee communications.
Virtual
Digital Marketing Campaign Planning
Develop a multi-channel approach to digital marketing campaign planning that optimises results.
Virtual
New
Internal Communications
How to deliver a powerful Internal Communications strategy and plan.
Virtual
Storytelling for Persuasive Presentations
Create presentations that are more effective, compelling, insightful and actionable.
Virtual
Google Analytics
Google Analytics made simple.
Virtual
Product Management in Practice
Manage your product portfolio strategically and construct a product marketing plan that meets market challenges and profit objectives.
Virtual
New
Managing the Sales Team
How to motivate and manage professional sales teams.
Virtual
Search Engine Optimisation (SEO)
How to maximise your SEO to increase Google SEO traffic and drive more customers.
Virtual
PPC Google Ads
How to plan and optimise your PPC Google Ads campaigns.
Advanced
Virtual
Strategic Brand Management
An inspirational and creative masterclass to help you plan, build and manage a successful brand strategy.
Virtual
Content Strategy
Create a Content Marketing Strategy that aligns with business goals and drives customer engagement.
Virtual
Copywriting Masterclass
How to write brilliantly effective copy, every day.
Virtual
B2B Marketing Strategy and Planning
Develop a B2B marketing strategy to better acquire, engage and retain customers.
Virtual
Customer Experience Management
How to create and develop a customer experience strategy and how to align it with business strategy.
Virtual
Digital Marketing Strategy Masterclass
How to develop your digital marketing strategy and implement advanced digital channel techniques.
Virtual
Key Account Management
Maximise your key customer's potential through a strategic, relationship-based account management process.
Virtual
Strategic Marketing Masterclass
The best of current marketing practice and emerging next practices in marketing strategy and planning to help you accelerate profitable growth for your business.
Virtual
Using Customer Insight to Drive Marketing Strategy
How to leverage and optimise your existing customer/consumer insight process.
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Thank you for your enquiry
We will be in touch within 24 hours (or one business day if it’s a weekend). If you’d rather speak to us now, please call us on +44 (0)1628 427250.