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Showing 12 courses for "marketing essentials"
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Project Management Principles
How to define a project plan, prioritise all the tasks and manage risks.
B2B Digital Marketing Principles
How to plan and implement B2B digital marketing campaigns
Email Marketing Principles
A practical guide to getting the most from email campaigns using the latest techniques, tools and best practice.
B2B Marketing Principles
The core concepts and principles of B2B marketing.
The core fundamentals of marketing: concepts, models, practices and techniques.
Marketing Communications Principles
The core principles and different elements of the marcoms mix, including advertising, public relations and direct marketing.
Marketing Metrics Principles
Identify the key metrics to assess the efficiency and effectiveness of your marketing activities
How to deliver lawful and ethical marketing programs
Search Engine Marketing (SEM) Principles
How to plan SEO and PPC campaigns
Social Media Principles
Develop the skills to use social channels more effectively and increase customer engagement.
Digital Marketing Principles
How to plan and run effective digital communications campaigns using all the key digital channels.
Marketing Planning Principles
A step-by-step guide through the marketing planning process.