15% off all virtual courses booked before 31 July, plus an additional 15% off for members. Valid on courses delivered from now until 30 September 2022. Use code DISCOUNT15. T&Cs apply.
Courses
Principles
Virtual
Brand Marketing Principles
What makes a brand successful? We will focus on the brand audit, brand positioning and developing brand programmes.
Virtual
Product Management Principles
The key elements and stages in building a product plan and roadmap: how to manage your product portfolio and resource allocation.
Intermediate
Virtual
Managing The Brand
Best practice in brand management; from defining the brand to brand plan and marketing activation.
Virtual
New
Distinctive Brand Asset Management
How to manage an effective brand identity strategy.
Virtual
B2B Product Management
How to manage your product portfolio and construct a B2B product marketing plan.
Virtual
Product Innovation (NPD)
New Product Development and the Innovation Process.
Virtual
Brand Storytelling
Unleash the power of storytelling to help create distinctive, emotional and re-energised brands and communications.
Virtual
Personal Branding
Supercharging Your Personal Impact.
Virtual
Pricing: Strategy and Tactics
A practical guide to setting prices, looking at the impact on your brand as well as profitability and growth.
Virtual
New
Practical Product Management
How to manage your products to profit, stay ahead of the market and get the resources you need.
Advanced
Virtual
Strategic Brand Management
An inspirational and creative masterclass to help you plan, build and manage a successful brand strategy.
Virtual
New
Sustainable Brand Strategy
How to develop an ethical and sustainable brand strategy.
Virtual
International Brand Strategy
How to develop a successful global brand strategy.
Virtual
New
Product & Innovation Masterclass
How to create a portfolio that is balanced across the product lifecycle and strategically aligned for future sustainability.
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Thank you for your enquiry
We will be in touch within 24 hours (or one business day if it’s a weekend). If you’d rather speak to us now, please call us on +44 (0)1628 427250.