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Online and virtual delivery courses are now available.
To speak to one of our Learning Advisors call us on +44 (0)1628 427360 or email training@cim.co.uk

Courses

Showing 74 courses for "f2f"

Principles

Virtual

Brand Marketing Principles

What makes a brand successful? We will focus on the brand audit, brand positioning and developing brand programmes.

Brand Identity

Manage and grow a powerful identity system that clarifies your brand’s strategy.
Virtual

Principles of Great Copywriting

The fundamentals of relevant and persuasive copywriting.

Digital Content Marketing Principles

Develop an effective and engaging digital content marketing programme.

B2B Marketing Principles

The core concepts and principles of B2B marketing.
Virtual

Marketing Principles

The core fundamentals of marketing: concepts, models, practices and techniques.
Virtual

Marketing Communications Principles

The core principles and different elements of the marcoms mix, including advertising, public relations and direct marketing.

Marketing Metrics Principles

Identify the key metrics to assess the efficiency and effectiveness of your marketing activities
Virtual

Product Management Principles

The key elements and stages in building a product plan and roadmap: how to manage your product portfolio and resource allocation
Virtual

GDPR Principles

How to deliver lawful and ethical marketing programs
Virtual

Search Engine Marketing (SEM) Principles

How to plan SEO and PPC campaigns.
Virtual

Social Media Principles

Develop the skills to use social channels more effectively and increase customer engagement.

Marketing Planning Principles

A step-by-step guide through the marketing planning process.
Virtual

Digital Marketing Principles

How to plan and run effective digital communications campaigns using all the key digital channels.
New

Presentation Skills

How to become a confident, compelling and influential presenter

Intermediate

Virtual
New

Facebook Advertising

How to develop and run results-driven Facebook advertising campaigns.
Virtual

Managing The Brand

Best practice in brand management; from defining the brand to brand plan and marketing activation.

Brand Experience

Create outstanding brand experiences through the evaluation of each touchpoint in the customer journey.
Virtual

Leadership Skills for New Managers

Discover the critical skills and confidence to become an effective leader.
Virtual

Managing Projects and People

How to set-up, direct and tactically control marketing projects that produce results.
Virtual

Sponsorship Marketing

How to develop the right sponsorship proposition
Virtual

Event Marketing

Create a business case and strategy for using events more effectively

Copywriting for PR

How to write newsworthy press releases and engaging employee communications.
Virtual

Digital Marketing Campaign Planning

Develop a multi-channel approach to digital marketing campaign planning that optimises results.
Virtual

Digital Marketing in Practice

The CIM complete guide to digital marketing best practice, techniques and tools.
Virtual

Storytelling for Persuasive Presentations

Create presentations that are more effective, compelling, insightful and actionable.
Virtual

Google Analytics

Google Analytics made simple.
Virtual

Measuring Marketing Performance

Develop a more quantitative approach to the development, implementation and evaluation of your marketing plans and associated activities
Virtual

Product Management in Practice

Manage your product portfolio strategically and construct a product marketing plan that meets market challenges and profit objectives.
Virtual

Product Innovation (NPD)

New Product Development and the Innovation Process
Virtual

Powerful Value Propositions

How to develop value propositions that deliver results now
Virtual

Marketing Law

How to develop and deliver compliant marketing and digital marketing campaigns
Virtual

Market Research

How to design and manage market research projects
Virtual

Behavioural Economics

Increase marketing effectiveness by changing behaviour.

Business Negotiation Skills

How to get the best results using a persuasive, but still collaborative, negotiation style

How to Develop Your Key Accounts

Essential strategies for winning and growing key accounts
Virtual

Sales and Business Development Skills

Build your pipeline with quality leads which convert into high paying clients
Virtual

Key Account Management

Maximise your key customer's potential through a strategic, relationship-based account management process.
Virtual

Search Engine Optimisation (SEO)

How to maximise your SEO to increase Google SEO traffic and drive more customers.
Virtual

PPC Google Ads

How to plan and optimise your PPC Google Ads campaigns.
Virtual

Social Media Planning

The key steps to create an effective and actionable Social Media Marketing Plan.
Virtual

Strategic Marketing

How to create a one-page Strategy Statement that identifies your strategic priorities and actions.
Virtual

Strategic Marketing Planning

The complete how-to guide to developing a Strategic Marketing Plan.

Cultural Awareness

How to develop your cross-cultural influencing and management skills.
Virtual

Brand Storytelling

Unleash the power of storytelling to help create distinctive, emotional and re-energised brands and communications.
Virtual

Creative Brief

How to write briefs that are clear and concise, insightful and inspiring.
Virtual

Digital Copywriting for Social & Content

How to write digital content for social media: Facebook, Twitter, Instagram and LinkedIn.
Virtual

Content Marketing

Develop the strategic vision, practical skills and confidence to create solid content-led programmes.
Virtual

B2B Copy and Content Writing

How to develop an effective writing style for B2B.
Virtual

Digital Copywriting for Emails & Website Content

How to create responsive and engaging email and website copy.
Virtual

Data & Marketing Analytics

How to use analytics to improve marketing effectiveness and maximise your ROMI (Return on Marketing Investment)
Virtual
New

User Experience

How to create an end to end UX design journey based around the needs of different user personas.
Virtual
New

Personal Branding

Supercharging Your Personal Impact.
Virtual
New

B2B Marketing Communications

Build effective B2B lead prospecting, sales generation and relationship building campaigns.
Virtual
New

Smartphone Video for Social Media

How to shoot and edit video content on your Smartphone.
New

International Marketing

How to create an export plan and international marketing plan.

Sales in Practice

How to develop a successful career in sales

Managing the Sales Team

How to motivate and manage professional sales teams

Advanced

Virtual

Strategic Brand Management

An inspirational and creative masterclass to help you plan, build and manage a successful brand strategy.
Virtual

Content Strategy

Create a Content Marketing Strategy that aligns with business goals and drives customer engagement.
Virtual

Copywriting Masterclass

How to write brilliantly effective copy, every day.
Virtual

B2B Marketing Strategy

Develop a B2B marketing strategy to better acquire, engage and retain customers.
Virtual

Customer Experience Management

How to create a develop a customer experience strategy and how to align it with business strategy
Virtual

Digital Marketing Strategy Masterclass

How to develop your digital marketing strategy and implement advanced digital channel techniques.
Virtual

B2B Digital Marketing Strategy

How to align your B2B digital marketing strategy with business and sales objectives.
Virtual

Advanced Google Analytics

How to get more powerful reporting from Google Analytics, Attribution and Tag Manager.
Virtual

Social Media Strategy Masterclass

How to develop a highly effective social media marketing strategy.
Virtual

Strategic Marketing Masterclass

How to develop an aligned and integrated marketing strategy that delivers competitive performance and improved ROI.
Virtual

Using Insights to Drive Strategy

How to apply insights throughout the strategic planning process.
Virtual

Strategic Leadership for Marketers

Understand the nature of effective strategic leadership and the relevance of a marketing perspective.
Virtual

Partnership & Channel Marketing Strategies

Build powerful channel & alliance partnerships to deliver new income streams.

Selling Masterclass

Advanced selling techniques to win more sales and build long-term profitable relationships

International Brand Strategy

How to develop a successful global brand strategy.
New

Advanced Presentation Skills

Take your presentation skills to the next level.
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