For help choosing the right course, call our expert team
Courses
Principles
Virtual
GDPR Principles
How to deliver lawful and ethical marketing programs.
Online
GDPR Introduction for Marketers
This online, interactive course provides guidance on how to ensure your marketing strategy and campaigns are compliant with the GDPR.
Intermediate
Virtual
Consumer Marketing Law
How to deliver successful, lawful, profitable, and ethical consumer marketing programmes.
Virtual
Digital Marketing Analytics
Using data marketing analytics across key digital channels to develop a competitive advantage.
Virtual
Data & Marketing Analytics
How to use analytics to improve marketing effectiveness and maximise your ROMI (Return on Marketing Investment).
Virtual
Google Analytics 4 (GA4)
How and when to use Google Analytics 4 (GA4).
Virtual
Digital Marketing Optimisation
How to use analytics to guide your digital marketing planning.
Virtual
Marketing Dashboards
Create visually compelling marketing dashboards and storytelling techniques to drive informed decision-making.
Virtual
Programmatic Advertising
The opportunities and benefits of programmatic advertising and how to set up effective campaigns
Short
GA4 Reports and Dashboards
How to create GA4 reports and dashboards that drive actionable insights.
Virtual
New
AI Customer Journey
Effectively leverage AI to optimise the customer journey for superior customer experiences.
Virtual
New
AI Enabled Content Production
How to use Generative AI tools for creating text, images, animations, and videos.
Virtual
New
Generative AI and The Law
The legal and ethical considerations of Generative AI in marketing.
Advanced
Virtual
Using Customer Insight to Drive Marketing Strategy
How to leverage and optimise your existing customer/consumer insight process.
Virtual
Google Analytics 4 (GA4) Advanced
How to set up advanced reports and insights focusing on brand awareness, ecommerce and lead generation.
Virtual
First Party Data Strategy
How to prepare for the end of third-party data and develop a growth strategy built on first-party data.
Virtual
Marketing Attribution Masterclass
Gain in-depth insight into what cross-channel marketing attribution is and how it helps improve campaign performance.
Virtual
Neuromarketing Masterclass
Understand the way your customer’s brain works.
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