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• Article

  Articles

  Explore the latest thought leadership and expert commentary on key marketing topics. Our articles offer diverse perspectives on everything from emerging data trends and digital innovation to brand strategy and consumer behaviour. Stay informed with insightful, up-to-date content that helps marketing professionals navigate a rapidly evolving landscape.
• Webinar

  Webinars

  Hosted monthly by subject matter experts, our member-exclusive webinars keep you up-to-date and knowledgeable on topics covering all aspects of marketing, with practical learnings you can apply immediately.
• Podcast

  Podcasts

  Our podcast offers accessible, relevant discussions on the big issues impacting marketing today. We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, this podcast is your essential resource for staying ahead of the curve.
• Catalyst

  Catalyst

  Catalyst is CIM’s exclusive member only magazine for strategic marketers, delivering cutting edge insights, expert analysis, and thought leadership across the marketing profession.
• Course

  Training courses

  With over 100 expert-led training courses, from principles to masterclass, we equip you with the skills and confidence to drive real results - for your career and for your organisation.
• Study Centre

  Find a study centre

  CIM qualifications are delivered by our global network of Accredited Study Centres (ASCs). Once you’ve found the ASC that meets your studying needs, please contact them to ensure your chosen qualification is the right level for your experience and knowledge. You’ll also be able to discuss associated costs and the level of support they’ll provide.
• Event

  Events

  Marketing related topics nationally and locally, to help marketers network and learn
• Course

  Search Engine Marketing (SEM) Planning Principles

  Plan Search Engine Optimisation (SEO) strategies and how to set up PPC Google Ads campaigns.
• Course

  Content Marketing Principles

  Develop an effective and engaging digital content marketing programme.
• Course

  Digital Marketing Campaign Planning

  Develop a multi-channel approach to digital marketing campaign planning that optimises results.
• Course

  Search Engine Optimisation (SEO)

  How to maximise your SEO to increase Google SEO traffic and drive more customers.
• Course

  PPC Google Ads

  How to plan and optimise your PPC Google Ads campaigns.
• Course

  B2B Digital Marketing Strategy and Techniques

  How to align your B2B digital marketing strategy with business and sales objectives.
• Course

  Content Marketing

  Create standout content, develop robust strategies, and achieve business objectives through effective planning and execution.
• Course

  User Experience (UX) Design

  Create exceptional user experiences with design thinking, engaging UX patterns, and AI integration.
• Course

  Digital Marketing Channels

  Gain a complete overview of key digital marketing channels in this online course: SEO, PPC, social media, content marketing, display advertising, email and websites.
• Course

  Influencer Marketing

  Explore influencer marketing's impact on brand growth, covering celebrity endorsements, employee programmes, and customer advocacy.
• Course

  LinkedIn Advertising

  How to run paid LinkedIn advertising marketing campaigns within LinkedIn Campaign Manager.