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Full board accommodation is only included on residential courses at Moor Hall, Berkshire.
This online course takes the marketer deep into current privacy legislation, building practical knowledge of core principles and key definitions such as lawful basis and consent. It provides both a consumer’s and a marketer’s perspective of GDPR, including the responsibilities for managing an individual’s rights. The course hits all the key ‘pain points’ in the marketing funnel where the marketer can feel frustrated by the law including:
This course shows how to achieve ethical, profitable and legally compliant use of personal data across your organisation, whether managing customer, client or staff data.
This course is built around 3 hours of online content and you will have access to the content for twelve months.
Login details will be sent by email within 24 hours of booking. Where bookings are made outside of office hours, login details will be sent the next working day.
For the best experience we recommend using Google Chrome or Apple Safari when using a mobile device. Please get in touch if you have any questions regarding technical requirements.
Those needing to understand how privacy and data protection laws impact on personal data captured, held, used and shared within and beyond their organisation. For business owners, marketing directors and managers – and those of us who have responsibility and decision-making powers over the ways in which personal data is processed.
A step-by step guide to compliance in the ‘marketing funnel’ including:
Each quarter you will be given access to a podcast update from the Course Director, who will guide you through the significant changes to legislation, case law and changes to regulatory guidance. This invaluable content will ensure you are always up-to-date and leading your organisation with the latest knowledge and information.
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