Speakers

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  Marg Jobling, Group Chief Marketing Officer, NatWest

  Marg joined NatWest Group in September 2020 as Group Chief Marketing Officer where she has transformed the function to focus on agile ways of working, launched the ‘Tomorrow begins Today’ brand platform and architected the NatWest partnership with Team GB for the Paris Olympics in 2024.

  Marg has spent the majority of her marketing career in FMCG working on some iconic brands such as Lynx, Dove, Radox, Cadbury Dairy Milk and Birds Eye. At the end of 2014, she left FMCG to join the Utilities sector as Director of Marketing at British Gas. At the beginning of 2016, Marg became Group Chief Marketing Officer for Centrica, transforming the firm’s marketing capabilities globally. Some of her key achievements include launching Dove deodorant across Europe; delivering the first ever global Lynx campaign and winning a Cannes Gold Lion for Lynx “Getting Dressed” campaign.

  Marg has been consistently recognised as one of Marketing Week’s Top 100 Most Effective Marketers and in 2022, was appointed President of the ISBA and recognised as Marketer of the Year by Marketing Week.

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  Alexandra Delamain, Head of Global Client Partnership, The Economist

  Alexandra Delamain is the Head of Global Client Partnership at The Economist, responsible for developing and executing engagement strategies for clients. Alexandra has worked with many of the world's most valuable brands leveraging the full power of the Group's capabilities in research, thought leadership, custom content, media, and events to produce award winning content and communications programs.

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  Alison Harbert, Head of Client Marketing, Investec

  Alison’s career spans marketing roles across the banking sector in investment, corporate, private and retail banking, delivering results for the bottom line through a thoughtful juxtaposition of creative story-telling, digital, media and event marketing. Combining this with her experience and passion leading programmes in corporate fundraising, diversity and inclusion, music education and the entrepreneurialism sector, Alison’s approach is underpinned by enabling teams to seeing opportunities through a different lens. Prior to her 10 years in London, Alison spent seven years in Hong Kong in pan-Asian roles, following ten years in Sydney. She is a Graduate of the Queensland Conservatorium, parent of two and Director of ACO-UK.

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  Andrew Carrier, Chief Marketing Officer, Quant

  Andrew joined Quant in 2021 with more than 20 years’ experience in marketing in the financial services sector. He is responsible for the blockchain for finance specialist’s marketing, communications and brand.

  Before Quant, Andrew’s career includes four years at Deutsche Bank - where he ran global marketing of the bank’s securities services – five with a private wealth management firm, and eight with secure financial messaging and standards cooperative SWIFT. While at SWIFT, his roles included product marketing, leading the global marketing communications team, and working on Sibos, the world’s premier financial services event.

  Andrew is a Fellow of the Chartered Institute of Marketing and the author of InMarketing This Week, a newsletter that draws insights from intriguing financial services stories.

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  Chris Strange, Group Brands Director, Lloyds Banking Group

  Chris Strange is currently Group Brands Director for Lloyds Banking Group. With just over 25 years of progressive strategic marketing and brand leadership experience at Lloyds Banking Group, Chris has contributed to and driven a broad range of transformative initiatives, redefining brand strategies, and making significant contributions to the Group’s expanding market presence. From streamlining the brand portfolio to spearheading rebrands following divestments and acquisitions, he has enabled Lloyds enviable portfolio of iconic brands to build and maintain leading in market presence.

  He was responsible for developing the Group’s purpose, “Helping Britain Prosper” in 2012, which has been a guiding light for the Group and its brands for over a decade. Prior to Lloyds, Chris worked at WHSmith Group having started his career in Marketing at Clerical Medical before that. He lives in Bristol with his cat and grown up kids when they need feeding, and is a keen cyclist, runner and musician when time and fitness allows.

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  Christoph Woermann, Managing Director & CMO, Deutsche Bank

  Christoph Woermann is Managing Director, Chief Marketing Officer for Deutsche Bank’s Corporate Bank division and Global Head of Brand Management for Deutsche Bank Group.

  The Corporate Bank comprises commercial client banking business with transaction banking products and services for both, corporates and financial institutions, including domestic and cross-border payments, risk mitigation and financing international trade and the provision of trust, agency, depositary, custody and related services.

  In his CMO role, Christoph is globally responsible for the Corporate Bank’s marketing strategy and its implementation via business topical campaigns with a focus on digital and direct content marketing, thought leadership and social engagement. In his brand management role Christoph is responsible for the strategy and positioning of Deutsche Bank’s banking and employer brand.

  Christoph joined Deutsche Bank in 1991 as management trainee of Deutsche Bank Hamburg. Prior to this he trained as an advertising executive at LINTAS, at that time Germany’s largest advertising agency.

  He holds a masters degree in economics from the University of Hamburg, Germany. Further training included an Advanced Industrial Marketing Strategy Programme at INSEAD, Fontainebleau, France. In 2018 Christoph was appointed Vice Chair of the Financial Service Group in the Chartered Institute of Marketing (CIM). He is also a Fellow of the CIM. In 2019 Christoph was recognized as one of 100 most impactful European B2B marketing leaders. In addition, he is a member of the Brand Advisory Board of the World Media Group.

  Over the course of his career at Deutsche Bank, Christoph worked in retail banking, credit & risk management, corporate relationship management, business management, corporate communications and marketing.

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  Holly Middleton, Senior Generative AI Expert, IBM Consulting

  Holly is a senior Generative AI expert within the Data & Technology Transformation arm of IBM Consulting, a leading AI & Hybrid Cloud consulting firm. With a background in digital strategy and CX transformation programmes, Holly now specialises in leveraging AI to enhance customer and employee experience. She has a particular focus on generative AI and conversational banking for Financial Services organisations.

  In her role, Holly works closely with large banks, insurers and building societies to guide them through the opportunities that exist in AI, ensuring: the right use cases are selected for experimentation, that scale is considered early and that technical trade-offs in model selection are understood.

  Before joining IBM, Holly led the Financial Services market vertical within the consulting arm of Capita Experience, defining the industry strategy whilst ensuring digital transformation and AI enablement programmes had CX & EX embedded at the core. Holly holds a Bachelor of Business Management in Marketing & Sustainability and a Master of Innovation and Technology Management from the University of Queensland in Australia.

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  Izabella Kaminska, Senior Editor, POLITICO

  Prior to working for POLITICO, Izabella was editor of the Financial Times’ Alphaville service and the founder editor of The Blind Spot. Izabella spent the first part of her career working at CNBC and Reuters where she gained expertise in central banking, finance and markets.

  She grew up in London and holds an Ancient History degree from University College London, as well as a Journalism masters from the London College of Printing.

  She speaks Polish and enjoys skiing, podcasting and mentoring in her spare time.

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  Jacob Howard, Chair, CIM FS Group and Director, Deutsche Bank

  Jacob Howard is a Director at Deutsche Bank in the central Global Brand and Marketing function, focused on the bank’s efforts to streamline its global Marketing Technology. Jacob joined Deutsche Bank in 2017 and has held senior marketing roles across both the Corporate Bank and Investment Bank divisions.

  Since 2018, Jacob has been the Chair of the Chartered Institute of Marketing’s Financial Services sector interest group, leading efforts to grow the marketing community in this key sector and spearheading a renowned annual CIM Summit for financial marketers, sponsored by the World Media Group, EI and Adobe.

  Over his career, Jacob has worked for a number of leading financial services institutions – from stock exchanges (NYSE, Euronext), to a global banking co-operative (SWIFT), and an agency-broker/fintech (Liquidnet) – and also in the engineering and publishing industries.

  As Chair of the CIM FS group, Jacob is interested in continuing to promote the culture conversation in financial services – having previously curated the Culture stream at Sibos, the world’s largest banking event, which covered topics such as financial inclusion, user experience, diversity, and the future of mobile banking.

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  Jason Karaian, Business News Director, New York Times

  Jason Karaian is the business news director, based in London. He joined The New York Times in 2020 as the editor of DealBook, which more than doubled its subscribers during his two years in the role.

   

  Previously, he was the senior Europe correspondent and later global finance and economics editor at Quartz. Before that, at The Economist Group, he covered corporate finance for the European edition of CFO magazine and financial services for the Economist Intelligence Unit. He also served as industries editor for The World In and has written about everything from banks to bonds to basketball for The Economist.

   

  He is the author of “The Chief Financial Officer: What CFOs do, the influence they have, and why it matters” (The Economist/Profile Books).

   

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  Jim Clark, Strategic Insights Director, Econsultancy

  As Econsultancy’s Commercial Research Director, Jim has nearly twenty years of experience working across multiple fields and topics – from financial services, healthcare to B2B technology and digital trends. In addition to devising and overseeing projects, Jim is a key spokesperson for the business through international speaking engagements and podcasts.

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  Kate Tomlinson, Head of Strategic Account Marketing, STATE STREET

  Kate is a B2B leader with 15 years’ marketing experience in the financial services, data and technology industries. Kate joined State Street, a global leader across investment servicing, markets and financing, and investment management, in April 2023, to set up and lead their strategic account marketing program.

  Prior to that she held several senior marketing roles across the different marketing functions and business lines at Thomson Reuters, Refinitiv and LSEG. Including being on the leadership team who set up the account-based marketing (ABM) function and approach in 2019 at Refinitiv. In 2022, the team were awarded the prestigious Forrester ABM Programme of the Year. Kate is passionate about customer first campaigns that engage, excite, and deliver results.

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  Mark Scott, Director of Marketing and Communications, CIM

  Mark Scott joined the Chartered Institute of Marketing as the director of Marketing and Communications in September 2023. Prior to joining CIM, he worked both agency and client-side and has held a range of director roles including at the British Heart Foundation and the National Trust.

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  Nickie McDade, Director, Account Based Marketing, London Stock Exchange Group

  Nickie has spent the majority of her career in the financial industry, kick starting it in New York City at Thomson Reuters. Throughout her 15+ year career she has occupied roles that span Brand Strategy, Creative Brand Marketing and Customer Insight & Experience.

  And most recently, Nickie sits on the Marketing leadership team at LSEG, leading the global ABM team that supports LSEG’s Group Strategic accounts. She has a relentless focus on understanding the customer and using this to drive optimal ABM campaigns and programmes. In 2022, the team were awarded the prestigious Forrester ABM Programme of the Year Award, for the customer first approach.

  Nickie has passion for the environment, and across the programmes she run sustainability, sits at the centre. Nickie is based in London.

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  Preya Shah, Head of Sales, Reuters

  Preya is the Head of Sales for Reuters.com and Reuters Plus, custom content division across EMEA and APAC. As part of her role she is responsible for expanding the brand into new territories across the Middle East, Africa and pan Asia. Preya is passionate about the value of trusted news and creating more dialogue across the advertising ecosystem.

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  Rachel Nixon, Director - Analytical Insights, CME Group

  Rachel has worked in the Financial Services industry for almost 20 years, starting her career in Bank of Ireland. She has been with CME for 10 years and currently heads up the Digital Analytics Insights team based out of Belfast, London and Chicago.

  As well as having global responsibility for delivering actionable insights from customer data, the team is currently building a bespoke LLM for an internal AI tool and working with multiple internal teams to ensure accuracy, safety and ethical considerations.

  Outside of work, Rachel is currently pursuing a PhD in Digital Transformation, and is kept busy by her 7 year old and twin 5 year old girls and her bulldog.

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  Rodrigo Pozo Graviz, CEO, MyTelescope

  Rodrigo Pozo Graviz, a seasoned marketer who has now transitioned into the role of CEO and Co-Founder of the AI platform MyTelescope, brings a wealth of experience to the table. His journey from an analyst at Morningstar to Creative Director at Weber Shandwick, and now, spearheading AI development on a large scale, has endowed him with deep insights into the transformative impact of AI in the marketing realm, especially within the financial and banking sectors.

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  Simon Murray, Financial Services Practice Lead, Digital Strategy, Adobe

  Simon joined Adobe in 2019 having previously spent over 20 years in Financial Services. During this time he built and led global teams focussed on leveraging digital channels and analytical insight across Investment Banking, Wealth Management and Asset Management. As a former practitioner, he has extensive experience of delivering customer-centric digital experiences in order to deepen customer relationships and drive new business opportunities.

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  Simon Robinson, Executive Editor, Reuters

  Simon is Executive Editor at Reuters. He helps run the newsroom of 2,500 people; oversees all Reuters news publishing assets; and manages the news budget and operations team. Simon joined Reuters in 2010 and ran investigations and enterprise reporting in Europe, Middle East and Africa before taking on a series of management positions and projects to rethink the way a newswire works in the 2020s. Before Reuters, Simon was a correspondent and then editor at Time magazine, reporting from more than 50 countries in Africa, South Asia, the Middle East and Europe.

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  Tola Onanuga, Senior Editor, Business Insider

  Tola is a senior editor who leads the trending team at Business Insider. The team of 13 reporters and editors produces breaking news, sharp analysis and topical features with a strong focus on business and technology. She joined the company in 2020 and previously worked at the Guardian, Wired and as a freelance reporter for a wide variety of publications.

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  Tony Jarvis, Global MD, El Advisory

  EI is a B2B Media and Events Intelligence and Advisory service, providing evidence-based recommendations and actionable insights for B2B marketers and client teams. As one of the founders of EI, Tony works closely with B2B marketing directors around the world to ensure they have up to the minute insights on key activities for go-to-market programs, ABM programs and content planning.

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Call +44 (0)1628 427340
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