June 26, 2024
4:30 PM - Edinburgh
This event is fully booked
** This event is exclusively for CIM members who are senior marketers, Chartered Marketers and CIM Fellows **
Join us for an intimate evening on the Leith Agency's barge as we look at how data is used to inform budgets, brand and communications strategy and support relationships with key stakeholders, both internally and with commercial partners.
We will explore the art of smart marketing with the Leith Agency and their client The Famous Grouse, showcasing how data-driven decision-making can future-proof marketing strategies and make your budget work smarter, not harder.
There will be lots of opportunity for discussion and peer-to-peer networking with other CIM marketers. This is a unique opportunity for senior marketing professionals to learn from an award-winning client and creative agency team.
Speakers:
Colette Gourlay, Marketing Manager for The Famous Grouse, Edrington UK and Leona Coupar, Strategy Director at Leith.
Leith is a full service UK creative agency headquartered in Edinburgh and Manchester specialising in advertising, digital, design, branding, experiential, strategy and health communications.
CPD category: Brand
CPD duration: 2 hours
Tickets for this event are limited, so secure your place today.
Registration is from 16:30, the event starts at 17:00 and finishes at 19:30. Refreshments will be available.