Driving consumer actions through brand interaction and experiences

**BOOKINGS FOR THIS WEBINAR HAVE NOW CLOSED**

As marketers, satisfying your customers today is not all that they demand; brands, it seems, must now delight them. Brands must now work harder than ever to get their customers to become emotionally involved. By interacting and engaging with their consumers, brands can form long-term emotional connections. 

In this talk, Gerry Campbell will explore how brands can 'pull at the heart strings' of their customers and how technology plays a huge part in creating that emotive campaign.

Speaker: Gerry Campbell FCIM

Experienced Marketer, Client Relationship Builder and Business Developer working with advertising, branding, design, digital, marketing and PR Agencies throughout the UK. Working across a range of sectors including FMCG, Travel and Hospitality, b2b, sport, automotive, utilities and finance for both public and private sector clients. 

The webinar is kindly hosted by CIM Scotland and will last approximately 40 minutes with a Q&A session after the presentation. 

If you would like to register and attend the webinar please do so by clicking the book now button below. Information on how to join, along with the link, will be sent closer to the date of the webinar so please do check your spam/junk folders the morning of the webinar in case the email has been directed there by your email provider.