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Contributor

Richard Cope

Richard has two decades of experience in market research, macro trends and futurology. He help clients to apply trends strategically, examining future market opportunities around issues as diverse as E-health, urbanisation, renewable energy and the world’s ageing population.

Richard is passionate about being a trends commentator, whether through publishing thought leadership pieces, building brand strategy, making conference, webinar and podcast appearances or exploring new consumer research projects. He is also the author of Mintel’s annual Sustainability Barometer survey and a graduate of the University of Cambridge’s Business Sustainability Management programme.