Search

Showing 18 of 528 results

• Course

  Account-Based Marketing (ABM)

  How to develop an ABM strategy to market high-value, complex solutions in competitive B2B markets.
• Course

  Planning and Optimising Marketing Campaigns

  This online course provides a comprehensive overview of how to plan your marketing campaigns and optimise digital marketing channels.
• Course

  Marketing - The Complete Guide

  This definitive guide covers creating effective strategies, understanding customer insights, planning communications, optimising digital channels, and evaluating performance.
• Course

  B2B Marketing Strategy and Planning

  Develop a B2B marketing strategy to better acquire, engage and retain customers.
• Course

  Using Customer Insight to Drive Marketing Strategy

  Leverage AI, analytics and customer insights to create data-driven marketing strategies.
• Course

  Strategic Marketing Masterclass

  The best of current marketing practice and emerging next practices in marketing strategy and planning to help you accelerate profitable growth for your business.
• Course

  ABM Masterclass

  Strategic ABM, Scaled ABM & Programmatic ABM - using the latest ABM technology to deliver performance.
• Course

  Managing Projects and People

  How to set-up, direct and tactically control marketing projects that produce results.
• Course

  Storytelling for Persuasive Presentations

  Create presentations that are more effective, compelling, insightful and actionable.
• Course

  Finance for Marketers

  Effective financial management and the relevance of a marketing perspective.
• Course

  Critical Leadership Skills for Marketers

  The key leadership skills to tackle some of the most challenging professional issues in today's complex professional environment.
• Course

  Marketing Principles

  The core fundamentals of marketing: concepts, models, practices and techniques.
• Course

  Marketing Fundamentals

  This online course provides a comprehensive overview of the marketing planning process, from situation analysis, objective setting, communications planning through to budgeting and evaluation.
• Course

  Event Design and Management

  How to plan and deliver effective live, virtual and hybrid events.
• Course

  Internal Communications

  How to deliver a powerful Internal Communications strategy and plan.
• Course

  B2B Lead Generation

  How to generate and convert high quality B2B leads.
• Course

  GDPR Introduction for Marketers

  This online, interactive course provides guidance on how to ensure your marketing strategy and campaigns are compliant with the GDPR.
• Course

  Data & Marketing Analytics

  A practical guide to using data analytics and AI to optimise marketing ROI.