Here are your tailored learning recommendations to help you strengthen your skills across the four elements of marketing communications, based on your Marketing Index assessment results.
Your current level is .
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How to deliver lawful and ethical marketing programs.
What makes a brand successful? We will focus on the brand audit, brand positioning and developing brand programmes.
How to identify, create and manage marketing partnerships.
Discover the critical skills and confidence to become an effective leader.
AI and emerging digital tech to improve customer experiences, drive data-driven insights and create and optimise content.
How to plan and promote effective live, virtual or hybrid events
Create standout content, develop robust strategies, and achieve business objectives through effective planning and execution.
Build your pipeline with quality leads which convert into high paying clients.
The core principles and different elements of the marcoms mix, including advertising, public relations and direct marketing.
How to work more flexibly when planning and delivering digital and offline marketing projects using Agile project management approaches.
Rethink website strategy for an AI-shaped, less linear digital environment.
Improve website performance with testing, analytics and AI.