CIM partnerships

Pearson

Supporting students on their path to a career in marketing

The Chartered Institute of Marketing’s partnership with Pearson is designed to give marketing and business students opportunities beyond the classroom. Together, we’re helping you connect with the profession, build real-world skills and take confident steps towards a career in marketing. 

Pearson is the UK's largest awarding organisation, offering academic and vocational qualifications under the Edexcel and BTEC brands. 

The Marketing Club. CIM's student community.

Gain exclusive access to interactive webinars, marketing guides and expert advice to support your studies and career progression - all for just £10. 


Develop essential skills

Access resources and insights that strengthen your learning and bring your marketing knowledge to life.


Connect with the marketing industry

Stay up to date with the latest trends, explore career options and hear directly from industry experts.


Get first-job ready

Boost your employability with advice, and guidance from CIM, the world’s professional marketing body.

Accelerate your journey to achieving a CIM qualification

Students who study for the Pearson qualifications can now use their learning to gain exemptions from part of their study towards a CIM qualification. This can be taken alongside your current programme, or within five years of completing, giving you the flexibility to continue your studies whenever works best for you.

Level 2: On successful completion of the BTEC Level 2 Technical Certificate in Marketing, students can apply for direct access to the Level 3 CIM qualification.

Level 3: Students can gain exemptions from the Level 3 Foundation Certificate in Professional & Digital Marketing which enables them to gain the full qualification.

Students can gain exemptions from the Level 3 Foundation Certificate in Professional & Digital Marketing enabling them to gain the full qualification. Gaining a CIM qualification alongside a T-Level Certificate in Marketing provides students with a real opportunity to stand out in their future career. 

On completion of a Higher National Diploma, students will be eligible for 30 credits of exemptions. Students have the option to choose from the following modules to obtain the additional 20 credits to give them the full Level 4 Certificate in Professional & Digital Marketing:

  • Marketing in Action (20 credits) assignment based
  • OR two x 10 credit online assessed modules.

This fast-track route helps students to build a solid foundation for career progression, as they develop their confidence, apply practical skills and unlock career opportunities by demonstrating the knowledge and skills to excel as a marketing professional.

Got questions? Speak to an advisor