User Experience (UX) design is vital for organisations seeking to succeed and thrive in competitive markets. A seamless and engaging user experience can significantly impact a company's success - influencing user satisfaction, customer loyalty, and overall business growth. This interactive one-day course will take you through how to craft exceptional user experiences:
- Design Thinking: How to design intuitive and compelling experiences
- Specific Solutions: UX design patterns for common challenges
- Integrating AI: Leveraging AI to develop excellent user interactions
Throughout the course, we will provide real-world examples and hands-on exercises to deepen your understanding of critical UX design issues. Additionally, you will have opportunities to discuss and apply these principles to your current and future projects, making this course highly practical and relevant to your professional needs.
Ideal for marketers and website designers, this course provides a comprehensive grounding in the best practices for User Experience (UX) design, with a focus on effectively integrating AI technologies across various channels and devices.
This course is applicable to all sectors (B2C, B2B and non-profit).
- Develop a UX mindset to effectively address design challenges
- Understand actual user behaviours for audience engagement
- How to run user research, including: focus groups, surveys, usability and A/B testing
- Design guidelines for accessibility, addressing the needs of users with disabilities or diverse requirements
- Core UX principles, including: interaction cost & aesthetics, expectations & consistency, and affordances & visibility
- Design seamless experiences across channels, including: multi-channel, small screens, touch screens, voice control, and chatbots
- Best practices for designing key UX elements, such as homepages, navigation, comparison tables, forms and checkout, icons, and chat interfaces
- Using AI to support UX design efforts and implement best practices for the design of AI systems
Speak to one of our specialist learning advisers about making a group booking and discuss how your business can work with CIM to achieve your marketing goals
Call us on +44(0)1628 427 360
Book Now
Course Pricing
Select a date
Need some help?
Speak to one of our expert learning advisers to understand more about this course, how it fits into your CIM learning journey and how we can help you with group bookings.
Phone: +44 (0)1628 427 360
Email: training@cim.co.uk
