THIS EVENT IS NOW SOLD OUT
Join CIM North West for its inaugural flagship conference on 25 September 2025 in Manchester. This engaging one-day event will bring together marketing professionals from across the North, offering a unique platform to explore the key themes shaping the future of marketing and leadership.
Set in the heart of the Northern Powerhouse, the conference will focus on the intersection of AI, responsible marketing, behavioural insights, and inclusive communications. As innovation drives the economic growth and brand evolution of our region, this event will highlight how marketing leaders can leverage cutting-edge strategies to navigate an ever-evolving landscape.
Through insightful sessions and expert discussions, we will examine how AI is transforming marketing practices, the importance of ethical leadership in fostering responsible marketing, and the growing significance of understanding consumer behaviour. Furthermore, we’ll explore how inclusive communications can empower brands to connect meaningfully with diverse audiences, ensuring relevance and engagement in today's interconnected world.
Join us for a day of learning, networking, and inspiration as we explore the strategies that will shape the future of marketing in the North.
The prices shown when purchasing tickets are ex-VAT. When you get to the checkout page the VAT will then be added to the price.
The event is kindly sponsored by Bruntwood SciTech.
On the day
Registration and networking from 09:30, the event starts at 10:00 and finishes at 16:00.
Lunch and refreshments will be provided. If you have any dietary requirements please inform the team at cim.events@cim.co.uk at the time of booking to ensure your dietary needs can be catered for.
For those on our CPD programme, by attending this event you can claim the following credits:
CPD category: Digital agility & marketing communications
CPD duration: 4 hours
| Session | Speaker(s) |
| From start-up to standout: The founder's marketing journey | Sandy Lindsey MBE - Chair | Tangerine PR | Marcel de Matas MBE - Founder & Chief Business Officer | SEDA | Paula Goddard - Head of Sales & Marketing | SEDA |
| The big AI secret: What 1000 marketers told us about AI | Polly Barnfield OBE - CEO | Maybe* |
|
Panel discussion |
| The resurgence of trust: How smarter broadcast media is delivering unprecedented ROI for marketers | Mike Liall MIPA - Client Strategy & Planning Controller | ITV | Tom Mulcrow - Producer, Director & Co-owner | Seal Films | Danny Thompson - Managing Director | Freedom Media Group |
| Beyond the logo: Building brand strategy and experience that lasts | David O'Hearns - Managing Director | Dawn Creative | Wayne Jones OBE - Business Advisor & Consultant | Claire Dickinson - Head of Marketing | Clekt |
|
Break-out sessions |
| Speaking the boards language: Building strategic influence through smarter marketing metrics | Mercè Cozens - Co-founder & Principal Consultant | Think Beyond |
| Beyond profit: Embedding responsible marketing in the age of impact | Margaret Quinn - Head of Business Growth | Social | Dr Ange Garden - Head of Education Studies & Psychology | Liverpool John Moores University |
| In a world of robots, let's hear it for people-powered brands | Dawn Paine - Co-founder & CEO | Aurora | Valerie Bounds - Co-founder & Chief Strategy & Creative Officer | Aurora |
| From clicks to consciousness: Navigating consumer behaviour in the age of AI | Dr Amr Al Khateeb - Senior Lecturer in Marketing | Liverpool John Moores University | Dr Rajab Ghandour - Business Intelligence & Data Analysis | Liverpool John Moores University |
