The ever evolving MarTech landscape has been fundamentally changing the way the marketing industry operates for many years. But how will new technology such as AI and machine learning, enhanced personalisation and data and analytics continue to impact the profession as we strive towards a tech-led future?
CIM members can watch this webinar, presented by our fantastic course director, Gavin Llewellyn, on demand now. Gavin showcases the opportunities created through MarTech such as improved content and user experiences, more efficient ecommerce and better team management, and teach how marketers can embrace and utilise this technology for their own benefit.
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