About CIM

Governance

CIM’s purpose, powers and governance are established by our Royal Charter, byelaws and regulation. Together they are known as The Constitution.


Our Royal Charter


Like all chartered bodies, CIM is regulated by the Privy Council, a group of advisors to the King.  Amendments to our Charter can only be made with the agreement of the King in Council, and amendments to our byelaws must be approved by the Privy Council.

Less than 1,000 Royal Charters have been granted since 1231. Charters are granted very rarely, usually for bodies working in the public interest, such as professional institutions like CIM.

Directors advice and support

The Directors are advised and supported in their work by the following four committees.

  • Audit and Risk Committee.
  • Appointments and Remuneration Committee.
  • Constitution and Ethics Committee.
  • Disciplinary Committee.

Election results for 2024

The election results for 2024 are the following:

Niall Parfitt 31.4% ELECTED
Stephen Isherwood 31.1%  
Cheryl Culliford-Whyte 24.2%  
Oleg Tolkachev 13.3%  

 

Our Board of Directors

The Constitution establishes our Board of Directors, who are responsible for the overall governance of CIM and its affairs. The Board is answerable to CIM members for the activities and functioning of CIM and the extent to which its objects have been met. 

It is the Board of Directors’ responsibility to:

  • Give direction on all aspects of CIM’s Strategy and policy and develop long-term strategic plans and policy objectives for the Chief Executive and staff to implement.
  • Review, approve and where appropriate request plans and programmes for achieving objectives.
  • Ensure that CIM complies with legislative and regulatory requirements and acts within the confines of the Charter, Byelaws, General and Board Regulations in furtherance to its objectives.

CIM's purpose, powers and governance are established by our Royal Charter, bye-laws and regulation. Together they are known as The Constitution. Like all chartered bodies, CIM is regulated by the Privy Council, a group of advisors to the King.

 

The CIM Code of Professional Conduct outlines the expected ethical behavior and professional standards for members of The Chartered Institute of Marketing (CIM). It emphasizes integrity, honesty, and responsible marketing practices. The code acts as a guide for members in their professional endeavours, ensuring they uphold the reputation of the Institute and the marketing profession. 

The Trustee’s Statement of Investment Principles (SIP) in force as of 30 June 2024 describes the Trustee’s stewardship policy on the exercise of rights (including voting rights) and engagement activities. It was last reviewed in May 2024

The Trustee’s Statement of Investment Principles (SIP) in force as of 30 June 2023 describes the Trustee’s stewardship policy on the exercise of rights (including voting rights) and engagement activities. It was last reviewed in July 2021.

Minutes of the Annual General Meeting, held on Thursday 25 January 2024 at Moor Hall in Cookham, Berkshire.

Extraordinary General Meeting (EGM) on Friday 10 June 2022 at Moor Hall in Cookham, Berkshire.