Attracting and retaining top talent is a key challenge for businesses in today’s competitive market. Our corporate partnership options bolster your existing employee training programmes or develop new bespoke schemes. They can help you win the war for talent, by showing how you invest in your employees through a training programme that’s recognised by CIM, the world’s leading professional marketing body.
Type of partnership
Recognised Programme
Summary
CIM will map your training programme against our unique Professional Marketing Competencies – a framework of skills and behaviours required of today’s professional marketer.
Criteria
Programme of training which does not include an element of assessment.
Benefits
Your employees will be reassured by the recognised content, knowing that it maps to the industry’s required competencies.
We give you a ‘CIM Recognised Programme’ logo for your promotional use, helping to differentiate your organisation.
Strategic Partner
Summary
We work with you to develop a bespoke qualification or integrate any of our existing qualifications into your training programme. Both options include:
- Customised case studies – ensure the content is relevant to your organisation and industry
- A mix of theory and practice – give your marketers a fresh perspective on their role and your organisation
- A choice of flexible learning methods – choose face-to-face, online or blended (a mix of the two)
Criteria
Programme of training which includes an element of assessment.
Benefits
Your employees will obtain a CIM qualification that is respected industry-wide.
We give you a ‘CIM Strategic Partner’ logo for your promotional use, demonstrating our relationship and differentiating your organisation.
If you have any questions please email us at corporate.partnerships@cim.co.uk