CIM’s quarterly magazine Catalyst explores the world of marketing – helping you to stay informed and get inspired.
We delve into current issues within the profession and the transformation that marketing is currently undertaking. Sharing insight from key industry leaders and the wider marketing profession to urge you to think differently.
Catalyst gives you inspiration and the confidence to put your ideas into practice, whatever marketing field you work in.
Four times a year you will receive a magazine that turns the spotlight on the region in which you operate, with an Asia-Pacific edition, an Africa edition, and a UK and International edition. All members can access the digital versions online at any time, whilst professional members will also be sent a hard copy.
Alongside our core magazine Catalyst, CIM have created a secondary publication. Special Reports take a deeper dive into the big trends that are emerging within our industry and tackles the most critical issues.
You will find cases studies of brilliant marketing from around the world, and discussion with influential leaders doing inspirational things - exploring how challenges have been overcome (or not) when things haven’t gone to plan.
The Special Report is about real life and experiences within our industry – not just marketing gloss, giving you the confidence to try something new and put ideas into practice.
Our first edition ‘Lessons from leaders’ is filled with insight and shared experiences from senior industry leaders on navigating a marketing career and how to manage talent.
Our next special report will look at the topic of sustainability.